{ December 14th, 2011 }

How to Review Hair Care Products

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Consumers of hair care products have likely heard the term ‘product junky’; it’s when almost no matter how badly or great a product works, you want to try the next newest thing, or simply others that you haven’t yet tried. Some try new products and give them up within a day or a week, perhaps rightly so, but also perhaps not. Rather than wasting tons of time and money trying to find the perfect mix of products, let’s first get you some underground information on how to properly test hair care products.

 

There are truly tons of factors to take into account when determining whether a product works well in and of itself, and further, on your hair specifically. Caveat: While some products are doomed to work terribly on most, don’t discount a product simply because it doesn’t seem to work on your hair. ‘Seem’ can be a key word here, since those who are used to their hair ‘feeling’ a certain way may not necessarily be able to distinguish the difference between the feeling and their hair ‘being’ a certain way. Case in point: You like the slick feel of your strands as you run your fingers through your hair, but perhaps it’s silicone in a product causing them to feel silky, meanwhile no more water is allowed to get into your strands because silicones are blocking it out. Thus, your hair may ‘feel’ healthy, but could be getting harmfully dry underneath.

 

Factors you’ll want to test: Note your current age, location, and condition of hair. Depending on any of these, a product can take less or more time to work well for you. Age and hormones, your hair type, and how you maintain it can determine your hair’s condition. What’s the temperature of your location? Is it dry? Humid? How hot or cold your area is, among other factors, can determine how quickly a product might work for your hair, or what additional measures you may have to take to get on an even playing field with it. For example, a product that normally works great in Chicago’s humidity may need more water added to it in Arizona’s dry desert environment.

 

Don’t quite pay attention to product feel, smell or consistency – these are more so matters of preference. They can be a factor in how well a product works, but usually when you think they are, they aren’t. Ironically, these are the factors that most grab consumers’ attention and loyalty to a product.

 

Also, when reviewing products to others, make sure to tell them your exact testing conditions, so that you can provide credibility in your review. Did you use a product just after washing or blow-drying your hair? Did you use it according to specified instructions, or did you select the right product for your hair type and location? Your viewers will be glad to know the details that apply to your trials, so that they can better determine whether a product will work somewhat the same, or quite differently from how it worked for you.

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